Tony Chateauvert, PGA Named South Florida PGA Merchandiser of the Year in the Public Category
Atlantis, FL - Tony Chateauvert, PGA Head Professional at the Palm Beach Par 3, has been named the 2021 South Florida PGA Merchandiser of the Year in the public category.
The Public Merchandiser of the Year recognizes the professional that has demonstrated superior skills as a merchandiser in the promotion of golf with a focus on the individual’s inventory, shop display, staff and merchandising techniques at a public facility.
“Having fun and enjoyment of the game is what we are about and our golf shop reflects that,” explained Chateauvert.
Striving to promote the game of golf to all, Chateauvert believes the fun and approachable atmosphere that the Palm Beach Par 3 offers starts in the golf shop.
“I come from the era where the golf shop was the epicenter of the club and the PGA Head Professional was the ambassador of golf. I try to uphold that tradition at the Palm Beach Par 3.”
Chateauvert, along with three other staff members, have seen over a 25 percent increase in growth and annual sales each year since 2020, already surpassing $600,000 in sales in 2022 alone.
The Merchandiser of the Year (Public Category) is one of the South Florida PGA’s annual awards. The SFPGA will honor each recipient at their individual facilities amongst members, friends and family.
Click here for a full list of award winners.
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